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Lynn Hunsaker

Lynn Hunsaker

CX Expert
Lynn has become a well known expert influencer in the Customer Experience community. She is Chief Customer Officer of ClearAction and a member of CXPA board.
3 Posts
Focus on critical Voice of Customer issues - do more with less
Focus on critical Voice of Customer issues - do more with less
Members Public

How do you focus on just the critical issues when you’re analyzing VOC insights? Here, we look at the Pareto principle. This is part 4 of our blog series from our webinar “5 practical ways to influence managers for Voice of Customer (VOC) success”, by myself and Dr. Alyona

Customer Experience
How to tell your Voice of Customer story with pattern discovery
How to tell your Voice of Customer story with pattern discovery
Members Public

Here, we’ll give some examples of how to tell the story of your VOC compellingly to your stakeholders that you are trying to influence, to ensure you have a successful VOC programme. This is part 3 of our blog series from our webinar “5 practical ways to influence managers

Customer Experience
Motivate stakeholders for VOC using customer lifetime value
Motivate stakeholders for VOC using customer lifetime value
Members Public

Here, we go through important factors to consider when using insights from your voice of customer (VOC) programme, looking at customer lifetime value, in particular, to motivate your internal stakeholders to take action. These factors can also be helpful for prioritizing which tasks to act upon first using your VOC

Customer Experience