Posts Tagged: Retention

Why focus on customer retention vs. customer acquisition?

Is your growth plan to acquire more new customers? What’s wrong with that? Nothing, if you have all the time and resources in the world, but there’s a smarter way to maintain growth whilst achieving a high customer retention rate. It’s simple, keeping your customers coming back for more will result in a greater ROI.

Read More

6 ways to customer retention – with the least effort, most impact

How to achieve a high customer retention rate? It’s pretty much common knowledge: To achieve the most impact, work on the 20% that matters, that which will make the biggest difference. You can apply the same principle to customer retention. The least effort, meaning once you’ve set the following foundation strategies, it’s up to your organisation to make it happen.

Read More

Customer Experience Update