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Recent Posts

Lendingtree: transforming the loan market experience with Thematic insights
Lendingtree: transforming the loan market experience with Thematic insights
Members Public

Back in 1996, Doug Lebda struggled to manually compare mortgage offers while searching for a home in Pittsburg. It was a classic problem of battling to make a decision because it was difficult to access and compare information. He decided to create an online marketplace for loans to solve the

Top 3 Challenges of Reporting ROI in Customer Experience (CX) and How to Solve Them
Top 3 Challenges of Reporting ROI in Customer Experience (CX) and How to Solve Them
Members Public

What steps can you take to measure the ROI of Customer Experience improvements? identifying the challenges to ROI reporting will make it easier to consistently report on the impact of CX projects. Whatever the context.

Customer Experience
How Bad Customer Experiences Cost Your Business Big Money
How Bad Customer Experiences Cost Your Business Big Money
Members Public

Friction in customer experience can lead to churn and lower transaction spend. Discover how to use Voice of the Customer data and technology to identify CX enhancements that drive sales growth, while reducing costs.

Customer Experience
What it’s like to attend the Medallia Experience conference
What it’s like to attend the Medallia Experience conference
Members Public

I finally got to attend a Medallia Experience conference, and just like with my write up of the Qualtrics X4 event last year, I’d like to share my experiences and learnings. First, it’s hard not to compare two events. Both companies compete head to head with each other

Why Thematic is superior to OpenAI for analysing feedback
Why Thematic is superior to OpenAI for analysing feedback
Members Public

ChatGPT is a powerful tool but isn't capable of the accurate and detailed analysis you can achieve with a specialized feedback analysis tool. Discover how ChatGPT can help, what to watch out for and how to overcome the limitations with Thematic.

AI & NLP
Qualitative Feedback: Examples, Types & Analysis
Qualitative Feedback: Examples, Types & Analysis
Members Public

Learn about qualitative feedback examples and types. Explore how businesses navigate the diverse landscape of customer insights from various sources.

AI & NLP