Kyo Zapanta

Big fan of AI and all things digital! With 20+ years of content writing, I bring creativity to my content to help readers understand complex topics easily.

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Retail AI Feedback Analytics Case Study: Should You Build or Buy an AI Feedback Analytics Platform? Members Public

Learn how one retailer cut analysis time 70% with AI feedback tools—and see the framework that guided the buy decision.

Kyo Zapanta
Kyo Zapanta
AI & Tech
A customer and service person are interacting via a payment transaction (credit card terminal).

When to Use a Hybrid Build-Partner Model for Customer Feedback AI Members Public

When “buy” is too rigid and “build” is too slow, learn how a hybrid build-partner model speeds Customer Feedback AI ROI. Plus grab our full guide.

Kyo Zapanta
Kyo Zapanta
AI & Tech
A bar graph is rising way above its container, more UI of text analytics in the background.

Infrastructure Requirements for In-House AI Text Analytics: Do You Have What It Takes? Members Public

Check latency, pipelines, compliance, cost before building. Audit your infrastructure requirements in-house AI text analytics.

Kyo Zapanta
Kyo Zapanta
AI & Tech
A girl is in the foreground analyzing data, charts floating behind her.

Build or Buy? A Quick Decision Matrix for AI-Powered Feedback Analysis Members Public

Use one matrix to see where to build, buy or partner on AI feedback analytics—then dive into our six-layer stack for deeper ROI.

Kyo Zapanta
Kyo Zapanta
A bubble (qualitative research) floats in the middle as shapes and data comes out of it.

Beyond the Metrics: 5 Advantages of Qualitative Research That Drives Business Members Public

Discover five strategic advantages only qualitative research offers—each tied to KPIs such as churn delta, upsell rate, and time-to-feature.

Kyo Zapanta
Kyo Zapanta
Data analytics
A UI tag with a customer issue is floating in the middle, as other tagged feedback floats in the background.

How to Use Aspect-Based Sentiment Analysis to Pinpoint and Prioritize Customer Issues Members Public

Pinpoint what drives customer sentiment with ABSA. A 5-step guide to faster insights, explainability, and action.

Kyo Zapanta
Kyo Zapanta
Sentiment Analysis
Feedback speech bubbles transition into high-performing metrics UI, a girl on her laptop in the foreground.

Why Qualitative Data Matters: Turning Open-Text Feedback into KPI-Boosting CX Insights Members Public

Transform open-text feedback into KPI-boosting insights that slash churn, speed product fixes, and impress executives with ROI.

Kyo Zapanta
Kyo Zapanta
Data analytics
An AI chip floats in the middle as different path branch out.

AI Qualitative Data Analysis: Practical Tools, Ethical Guardrails, and Real-World Results Members Public

Explore how AI transforms qualitative data analysis, enhancing efficiency, scalability, and ethical considerations.

Kyo Zapanta
Kyo Zapanta
Data analytics

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