Learn from your peers, experts and influencers in customer experience, insights and analytics

Get fresh perspective on how to analyze customer feedback, build business cases, and support your business through insights

  • all
  • Guides
  • Webinars
  • Community

Customer feedback taxonomy example

This comprehensive template will give you a good idea of which themes and sub-themes to consider when building your own taxonomy.

Download

Calculating the ROI of CX: Complete Guide 2022

Find out everything you need to know about calculating the ROI of Customer Experience with this free guide. Includes spreadsheet templates!

Download

Build a business case for feedback analytics

Make your case for feedback analytics with our free, editable presentation - available in both PowerPoint and Google Slides formats!

Download

Free text analytics RFP guide - includes templates!

Create a request for proposal that clearly identifies your company's text analytics needs.

Download

Our free helpful Buyer's Guide - with checklists!

Helping you find a feedback analytics solution that meets your insight needs.

Download

In conversation with DoorDash

Hear how DoorDash designed a process that drives better product decisions.

Watch now

Fireside chat with Hopin

Discover how Hopin scaled productops as customer demand soared.

Watch now

In conversation with Watercare

Hear how your can deliver a better customer experience using feedback analytics.

Watch now

How to increase customer lifetime value

Alyona chats to Musa Hanhan, CCXP, about the individual worth of customers.

Watch now

How to end customer churn for good

The busy executive's guide to customer retention

Download

Best practices for analyzing open-ended questions

Your guide to making sense of free-text feedback

Download

Reliable and scalable analysis of Net Promoter Score verbatims

And why AI is a must for NPS surveys

Download

5 Text Analytics Approaches: A Comprehensive Review

A review by Dr. Alyona Medelyan

Download

How to leverage AI to improve Customer Experience

How AI analytics work to enhance your everyday brand experience

Download

Insights to Action Collective

Come and hang out with an ever-growing LinkedIn community of product and CX professionals discussing ideas, sharing resources and learning to analyze and action customer feedback.

Join

Proving the ROI of CX

  • Matt Schoolfield

    Customer Insights Manager, Greyhound

  • Steven Plaat

    Marketing, Thematic

On-demand webinar

Watch now

Learn the 4 pillars of successful survey design

  • Dr. Alyona Medelyan

    CEO, Thematic

  • Dr. Jenine Beekhuyzen

    CEO, Adroit Research

On-demand webinar

Watch now

5 Practical Ways to Influence Managers for VOC Success

  • Dr. Alyona Medelyan

    CEO, Thematic

  • Lynn Hunsaker

    Chief Customer Officer at Clear Action

On-demand webinar

Watch now

Countering The Hidden Forces That Hurt CX Transformation

  • Agi Marx

    Marketing, Thematic

  • Megan Burns

    Experience Enterprises

On-demand webinar

Watch now

Fast Customer Insights using Thematic

  • Nathan Holmberg

    VP Product

  • Nicolas Zawadzki

    Customer Support

On-demand webinar

Watch now

Thematic Webinar: Customer-centric leadership

  • Dr. Alyona Medelyan

    CEO, Thematic

  • Jeanne Bliss

    CEO, Customer Bliss

On-demand webinar

Watch now

How to combine science and emotion for Customer Experience Success

  • Dr. Alyona Medelyan

    CEO, Thematic

  • Maurice FitzGerald

    former VP of CX at Hewlett Packard

On-demand webinar

Watch now

Employee Ambassadorship: optimizing customer-centric behaviour

  • Dr. Alyona Medelyan

    CEO, Thematic

  • Michael Lowenstein

    PhD, CMC, CCXP

On-demand webinar

Watch now

Winning CX Buy-In

  • Annette Franz

    CEO, CX Journey

  • Dr. Alyona Medelyan

    CEO, Thematic

On-demand webinar

Watch now

How to leverage AI to improve Customer Experience

  • Nick Stroud

    Director of Brand Loyalty at ManPowerGroup

  • Maurice FitzGerald

    former VP of CX at Hewlett Packard

On-demand webinar

Watch now

How to Improve Customer Service with Unstructured Data

  • Dr. Alyona Medelyan

    CEO, Thematic

  • Jeff Toister

    Founder, Toister Performance Solutions

On-demand webinar

Watch now
Product
Overview Pricing Comment Analyzer Accuracy Security & Privacy
Support
Knowledge Base Integrations Thematic API Login
Resources
Blog Webinars & eBooks Case Studies Tools Comment Analyzer NPS Calculator Thematic vs Clarabridge Thematic vs TextIQ Thematic vs Medallia Thematic vs Chattermill Thematic vs Kapiche
Guides
Sentiment Analysis Guide How Thematic Analysis Software works How to Analyze Surveys How to Analyze Customer and Product Reviews How to Code Qualitative Data How to Code and Analyze Open-Ended Questions
Company
About Us Science Contact Us Privacy Terms Terms of service
Logo © Copyright Thematic Analysis Inc.