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Recent posts

Product update: Quick Edit
Product update: Quick Edit
Members Public

With Thematic's Quick Edit feature, you can edit your themes on the fly as you’re viewing data. And for the first time, you can also change the sentiment!

Thematic
Customer-led product strategy: a guide
Customer-led product strategy: a guide
Members Public

Customer-led product strategy is about designing the best product experience. But how should you approach it, and avoid common pitfalls?

Product Experience
Solving for the whole customer experience: Ant Marty from Instacart
Solving for the whole customer experience: Ant Marty from Instacart
Members Public

Instacart has four distinct types of customers: their end consumers, personal shoppers, retailers, and the companies advertising on their platform. Hear from Ant Marty about how she uses Thematic to solve for the whole customer experience.

Customer Experience
Thematic company retreat 2022
Thematic company retreat 2022
Members Public

Our team is fully remote, which works really well for us. But we do like to bring the team together in person each year - this time we met in New Zealand!

Thematic
Building a case for feedback analytics
Building a case for feedback analytics
Members Public

You might already be sold on feedback analytics software - welcome to the club! But now you need to prove that it's a worthwhile investment. We've put together this post to help you build a business case for feedback analytics.

Feedback Analysis
Product discovery: what you need to know
Product discovery: what you need to know
Members Public

Product discovery guides product development teams to find the right problems to solve for their customers. But what is product discovery, and what makes it work well?

Product Experience
The best text analytics software platforms (2022)
The best text analytics software platforms (2022)
Members Public

When you’ve got big data, you need the right analytics tools to make sense of it! We’ve pulled together this list of the best text analytics software platforms to help you decide on the right provider for your company.

Product Experience
Product update: integrations management and data upload history
Product update: integrations management and data upload history
Members Public

We'd like to highlight a couple of product updates which will make your life easier: integrations management and data upload history.

Thematic
Product update: key takeaways
Product update: key takeaways
Members Public

Our product team's latest invention is the key takeaways widget. It provides a shortlist of key takeaways based on what’s showing up in your data, and it feels like pure magic!

Product Experience
Thematic's favorite brands
Thematic's favorite brands
Members Public

The Thematic team gave feedback on several high profile brands to discover Thematic’s favorite - as well as the reasons why.

Thematic
Product update: new filters
Product update: new filters
Members Public

We've updated Thematic's filter interface so it's faster and easier to use. We also have new filtering options and the ability to filter by themes!

Product Experience
AI-powered, human enhanced!
How to take feedback analytics to the next level
AI-powered, human enhanced! How to take feedback analytics to the next level
Members Public

Can you trust AI when you don't understand the way it makes decisions? Or do you need control? Learn how AI and people can collaborate to get the best insights from feedback faster.

AI & NLP