Using Thematic
We've enhanced our Conversational Analytics feature and set up email workflows for Thematic Answers and comments. Plus now you can pull data from Snowflake!
The answer to the question of who “owns” the voice of the customer (VOC) isn’t as simple as this person or that team. To get the most value from customer feedback, VOC should be integrated and leveraged across your organization to improve customer experience. But that can be hard
Companies that really understand their customers and respond to their needs build stronger relationships, boost loyalty, and achieve more success But how can businesses use data to consistently understand their customers so well?
Become a qualitative theming pro! Creating a perfect code frame is hard, but thematic analysis software makes the process much easier.
Want to understand the "why" behind your customers' behavior? Our comprehensive guide on thematic analysis is here to help! Learn how to unlock hidden insights and drive your business forward with practical examples and actionable tips.
Thematic analysis is a powerful tool for understanding the 'why' behind what people say and do. Discover the top 10 advantages and challenges, and how AI can help overcome these obstacles.
Discover how DoorDash's lean research team helps everyone get insights, scaling the impact of research by rethinking how they can achieve results and drive customer obsessed thinking.
There is a lot of talk about Generative AI and Large Language Models. Analysts and vendors encourage everyone to jump on the “AI train” to save costs and upskill yourself. Practitioners share war stories of working with data scientists to test out the latest LLMs. When it comes to Gen
When two major storms wreaked havoc on Auckland and Watercare’s infrastructurem the utility went through a CX crisis. With a massive influx of calls to their support center, Thematic helped them get inisghts from this data to forge a new approach to restore services and satisfaction levels.
Our product team have been super busy shipping new features and updates! We’re on a mission to give you greater access to and control over your data, including exporting custom tables in a csv file, pre-cleaning data and auditing the use of Answers. Read on to get the details,
ChatGPT is a powerful tool but isn't capable of the accurate and detailed analysis you can achieve with a specialized feedback analysis tool. Discover how ChatGPT can help, what to watch out for and how to overcome the limitations with Thematic.
Early this year we shipped a Generative AI feature that creates summaries of any data point for our users. Over the months, we've iterated to get the quality up and add them in different parts of the product. We’ve been delighted to hear how they're helping our customers: "Summaries