Data analytics
Read blog articles and posts on how companies analyze qualitative and quantitative data to get insights that help them improve products and services.
Qualitative Data Analysis Software in 2025: Compare 9 Tools for CX, Research, and UX Paid Members Public
Explore 9 top QDA platforms for customer feedback, UX, and research. Find the best tool for your data and team needs.
Humanising Hardware: How Mitre10 Made Voice of Customer Actionable with Thematic Paid Members Public
Mitre 10 New Zealand isn’t just hammering nails – it’s hammering home customer pain points to key executives, one story at a time. And the tool of choice isn’t a dashboard. It’s a newsroom powered by Thematic AI text analytics.
What Is the Modern Data Stack: A Practical Guide for Decision Makers Paid Members Public
Explore the modern data stack: cloud-native tools, benefits, and architecture transforming analytics and business decisions.
What Voice of Customer Teams Need to Know About the Modern Data Stack Paid Members Public
Explore how VoC teams can use the Modern Data Stack to unify feedback, drive action, and scale impact across the entire organization.
An Easy Guide on How to Use Data-Driven Customer Insights for Smarter Business Decisions Paid Members Public
Discover how to leverage data-driven customer insights to make smarter, analytics-powered business decisions that drive growth.
How to Analyze Survey Data: Best Practices for Survey Analysis Paid Members Public
If you’ve ever stared at an Excel sheet filled with thousands of rows of survey data and not known what to do, you’re not alone. Use this post as a guide to lead the way to execute best practice survey analysis.
How to measure customer satisfaction: the complete guide Paid Members Public
A clear strategy to measure and boost customer satisfaction. Turn frustrations into loyalty and ensure your business stays on the right track.
Simple Guide to Voice of Customer Analytics: Tools & Strategies Paid Members Public
Analyzing your customer feedback gives you actionable, targeted insights that help you fine-tune strategies, enhance customer experiences, and fuel real growth.
