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Jess Perenara-Wilkinson

Jess Perenara-Wilkinson

Auckland, New Zealand
Senior copywriter & content marketer. I love writing & storytelling – almost as much as I love coffee, true crime, and potato fries.
3 Posts
Top Medallia Alternatives & Competitors (And What They’re Best At)
Top Medallia Alternatives & Competitors (And What They’re Best At)
Members Public

You’ve been searching for the best customer experience platform and came across Medallia. But, a few things are stopping it from being the best choice for your organization, so you’re looking for alternatives. While some Medallia competitors offer similar all-in-one solutions, there are other alternatives you can use

Thematic vs Others
Who Owns Voice of the Customer (VOC)?
Who Owns Voice of the Customer (VOC)?
Members Public

The answer to the question of who “owns” the voice of the customer (VOC) isn’t as simple as this person or that team. To get the most value from customer feedback, VOC should be integrated and leveraged across your organization to improve customer experience. But that can be hard

Voice of Customer
Best Generative AI User Research Tools: According to OpenAI’s Head of Research
Best Generative AI User Research Tools: According to OpenAI’s Head of Research
Members Public

Arianna McClain knows a thing or two about user research tools and systems. She’s spent most of her career building UX research and insights teams for high-growth tech companies like DoorDash and Cruise. Today, she’s the Head of UX Research at OpenAI. Recently, Arianna shared with us the

Voice of Customer