Text Analytics for Social Media: Unlocking Insights in Real Time Paid Members Public
Learn how text analytics for social media helps monitor trends, analyze sentiment, and enhance customer engagement.
How Text Analytics Can Revolutionize Your Marketing Campaigns Paid Members Public
Discover how text analytics in marketing helps improve campaigns by providing customer insights and actionable strategies.
Top 8 Text Analytics Software Platforms (2025) Paid Members Public
Discover the best text analytics software for 2025, featuring tools for NLP, sentiment analysis, and trend identification.
Why Text Analytics Matters: Unlocking Insights for Modern Businesses Paid Members Public
Discover why text analytics is vital for modern businesses, driving better decisions and enhancing customer experiences.
Customer Sentiment: How To Analyze & Improve Paid Members Public
Explore how customer sentiment analysis works and the steps and strategies you need to follow to get started.
Thematic Analysis vs. Sentiment Analysis: Why Thematic Analysis Wins Paid Members Public
Discover how thematic analysis outperforms sentiment analysis in uncovering hidden trends, delivering actionable insights, and adapting to evolving customer feedback. Learn how to leverage both methods for comprehensive customer understanding.
5 practical use cases of customer sentiment analysis for NPS Paid Members Public
In our article about why customer sentiment analysis matters, we introduced you to Maya Angelou's famous quote: "People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” We even gave you PwC's findings that 32% of customers would
What is customer sentiment analysis and why should your business care? Paid Members Public
If you are curious about how you'll get to know what your customers truly feel, you need customer sentiment analysis. It’s the process of analyzing feedback to see if customer sentiment is positive, negative, or neutral and, more importantly, why they feel that way. “People will forget what you