Claude in Action

A Hands-On Masterclass for CX Professionals

Join us for an exclusive hands-on masterclass with Alyona Medelyan on building practical AI skills to stay ahead in an increasingly AI-driven work setting.

Most CX professionals know AI could save them hours. Far fewer know where to start. In this hands-on hour, Alyona Medelyan walks you through building an actual tool live, with your questions answered as you go.

Thursday September 17, 2026 · 1:00pm MT· 60 minutes

Attendees get a free spot in the 4-week AI for CX certification.

You're in. See you September 17th.

We'll email the Zoom link before the session.

This one is live only and won't be recorded, so put it in your calendar while you're thinking about it.

Thursday September 17th, 2026
1:00pm MT / 3:00pm ET / 12:00pm PT

Oops! Something went wrong while submitting the form.

What we'll build

You won't watch a demo. You'll build something.

Alyona builds live and talks through the reasoning as she goes, so you can see how a real task becomes something AI can handle.

A working tool you can take away, including a CX ROI calculator for your next budget conversation

A repeatable way to turn a messy task into something AI can actually do

Answers to your questions from someone who has spent a decade shipping AI products for CX teams

Enough confidence to keep experimenting on Monday without second-guessing the output

WHO IT'S FOR

CX and insights people who are past the hype and want the practical part

You've read enough about what AI might do. This is for you if you want to know what it can do for the specific thing eating your Tuesday afternoons: the manual reporting, the admin pile-up, the analysis nobody has time to run properly.

No coding required. No prior AI experience assumed.

YOUR HOST

Alyona Medelyan, PhD

CEO & Co-founder, Thematic

Alyona holds a PhD in natural language processing and has spent the better part of a decade turning AI research into tools people actually use.

In 2017 she co-founded Thematic, the customer intelligence platform used by teams at DoorDash, Woolworths, Albertsons, and Mitsubishi to turn thousands of customer comments into insights they can act on in minutes. The idea started when three companies came to her in the same year asking the same question: what's actually driving our NPS? She has spent the years since building the AI to answer it.

Now she's teaching the same approach directly to CX professionals.

AI won't replace the judgment in your CX program. It will replace the three hours you spend every week getting to the point where you can use it.