Empower researchers with robust qualitative analysis, and save thousands of hours.
Discover how Thematic works





Our theme editor puts you in control of analysis and handles all the heavy lifting. Every one does better work, faster, while you save thousands of researcher hours.
How the theme editor worksTo get a complete and real time customer view, you'll need to pick up new themes - not just rare themes on the rise.
Run a Theme Discovery with the latest dataset, and choose whether to add new themes to your existing theme structure.


Thematic doesn't miss a beat, identifying emerging themes and significant shifts in real-time. Our AI catches rare theme changes too. With unbiased and proactive insights, you'll lead the way in customer satisfaction and retention.