Surveys & Feedback Collection

Proving the value of your CX programme Paid Members Public
CX programmes add value to all areas of the business - and existing ROI calculators are seldom able to offer a balanced perspective. So how can you prove the value of your CX programme?

Maximizing the value of customer feedback for product teams Paid Members Public
Responsible for People and Customer Insights at Atlassian, Jae shares what Atlassian has learned about maximizing the value of customer feedback for product development teams and their users.

How to build a feedback form: 11 customer feedback examples Paid Members Public
Learn how to leverage customer feedback to create a better product and enhance your customer service. Get inspired by these 11 customer feedback examples.

Product update: Slack analysis Paid Members Public
We’re happy to say that Thematic is now able to integrate and analyze the text within a specific Slack channel to uncover the sentiment and themes of each message.

Product validation: Using customer feedback analytics to build a roadmap Paid Members Public
An essential part of product development, product validation utilizes feedback analysis to eliminate dead ends and false starts. Here’s what you need to know.

How to choose a survey tool to measure customer experience: the ultimate guide Paid Members Public
You have decided to collect feedback from your customers via a survey tool. Or, you might be looking for a new survey tool, because you are unhappy with your current setup. There's no shortage of survey solutions and customer feedback management platforms. If anything, there are too many options to

How we use our own platform and Chrome extension to centralize & analyze feedback Paid Members Public
Customer feedback doesn't have all the answers. But it has critical insights for strategy and prioritization. Thematic is a B2B SaaS company. We aren't swimming in feedback. Every piece of feedback counts. Collecting and analyzing this feedback requires a different approach. We receive feedback from many places: * our in-product NPS

The touchpoint NPS oxymoron - The likelihood to recommend a brand isn’t built on a single interaction Paid Members Public
Traditionally, customer research and insights teams were tasked with capturing the voice of the customer, and generating meaningful insights to inform decision-making and ultimately improve CX. Market research was the easiest way to gather customer feedback strategically, rather than listening to anecdotal stories from sales or contact centre agents. Amongst