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Caley McGillvary

Caley McGillvary

Content Marketing
Caley enjoys creating relevant and useful content to help people upskill and solve problems.
11 Posts
Product discovery: what you need to know
Product discovery: what you need to know
Members Public

Product discovery guides product development teams to find the right problems to solve for their customers. But what is product discovery, and what makes it work well?

Product Experience
The best text analytics software platforms (2022)
The best text analytics software platforms (2022)
Members Public

When you’ve got big data, you need the right analytics tools to make sense of it! We’ve pulled together this list of the best text analytics software platforms to help you decide on the right provider for your company.

Product update: integrations management and data upload history
Product update: integrations management and data upload history
Members Public

We'd like to highlight a couple of product updates which will make your life easier: integrations management and data upload history.

Thematic
Do you have concerns about feedback analytics? We have the answers!
Do you have concerns about feedback analytics? We have the answers!
Members Public

We understand if you have some concerns about how Thematic can work for you, but we’re keen to put your fears to rest! Here are some of the biggest concerns our prospective customers bring to us, and how we eliminate each and every one.

Feedback Analysis
Thematic analysis: an overview
Thematic analysis: an overview
Members Public

When you have a lot of text feedback, how do you begin to make sense of it all? One of the best approaches is thematic analysis.

AI & NLP
How an Apple Music bug hurt their rating on the Google Play store
How an Apple Music bug hurt their rating on the Google Play store
Members Public

There's an avalanche of data out there, and it's fun for us here at Thematic to put our platform through its paces and see what turns up. In this case, we analyzed reviews of the Apple Music app on the Google Play store.

Product Experience
Voice of the Customer for Product Operations
Voice of the Customer for Product Operations
Members Public

A game-changing system that product ops can (and should!) implement is a Voice of the Customer (VOC) program for the product team. Done right, a VOC program will improve decision-making, clarify priorities and validate product roadmaps.

Product Experience
Why Customer Intelligence is a big deal for product teams
Why Customer Intelligence is a big deal for product teams
Members Public

Customer intelligence is crucial to building better products and experiences. It's the system of collecting and analyzing customer data to access the deep understanding and actionable insights your product team need.

Product Experience
Product update: Introducing Workflows
Product update: Introducing Workflows
Members Public

We’ve implemented a new feature called Workflows, which triggers email or Slack notifications based on detected changes in your data.

Product Experience
Product validation: Using customer feedback analytics to build a roadmap
Product validation: Using customer feedback analytics to build a roadmap
Members Public

An essential part of product development, product validation utilizes feedback analysis to eliminate dead ends and false starts. Here’s what you need to know.

Product Experience
Unlocking contextual insights with Levels to build a better product
Unlocking contextual insights with Levels to build a better product
Members Public

Through using Thematic, Levels can focus on specifics in user experiences and be more human-centered in their design solutions.

Customer Journeys