Alyona Medelyan PhD
How we use our own platform and Chrome extension to centralize & analyze feedback
Customer feedback doesn't have all the answers. But it has critical insights for strategy and prioritization. Thematic is a B2B SaaS company. We aren't swimming in feedback. Every piece of feedback counts. Collecting and analyzing this feedback requires a different approach. We receive feedback from many places: our in-product NPS
Customer feedback analysis: How to analyze and act on feedback
Have you ever left feedback as a customer yourself? Your star rating or a satisfaction score will tell how you feel, but it's your comment that will explain why. Unfortunately, while most businesses collect feedback, they do not analyze text comments. Often feedback isn’t actionable. It’s too hard
What the latest AI model GPT-3 means for Customer Feedback Analysis
What is GPT-3 exactly? And what does this new AI model mean for customer feedback analysis?
Should you buy an integrated solution, best-in-breed, or build in house?
Being a business owner myself, and speaking to other team leads, I know that there is always this question: When we buy new software, should we buy an all-in-one, integrated solution? Or, should we go out to different vendors and source separately? Or, should we build it in-house, and make
The Zoom Boom: Zoom's market transformation and what the user feedback is saying
At the beginning of 2020, Zoom was a promising video telephony company with niche markets in business and higher education and a solid bank account thanks to a successful IPO. By May, its market capitalization was greater than those of the world’s seven top airlines combined. As the
Must-Have Features in Feedback Analysis Software
8 key questions to ask a feedback analysis software vendor to help you buy a solution that delivers true ROI Are you trying to find a great feedback analysis software solution? Then you might have been overwhelmed by the huge number of options out there. Whether it’s a DIY
Thriving During COVID-19: 10 Practical Tips from a Clinical Psychologist
Three weeks ago, my family of four was on it’s fifth day of self isolation due to Covid-19. The terrible news from Italy started to appear and the first positive cases recorded among San Francisco Bay residents. I was refreshing my Twitter compulsively. I kept asking myself: What should
Product Feedback: Ultimate Guide - How to Gather, Analyze & Share
How insights and analytics professionals can turn overwhelming volumes of customer feedback into a continuous product feedback loop. In this guide Introduction Part 1: Different types of product feedback and how you can benefit from them Part 2: How to improve your product feedback strategy Part 3: Analyzing product feedback
What is Unified Data Analytics and why should you care?
Before we get into the nitty gritty detail of Unified Data Analytics, let’s remind ourselves of the cautionary tale of a pioneer of the Internet… Have you ever heard of Netscape? This company, which created one of the first web browsers, is most famous for its downfall:
Thematic Joins Nielsen Connect Partner Network
New York, NY – Thematic today announced that it has joined the Nielsen Connect Partner Network. Enhanced by this partnership through Nielsen’s Global Connect business, Thematic’s proprietary approach, which combines AI and human input to rapidly and continuously surface insights that are more relevant and detailed than legacy
How To Build Your Own Feedback Analysis Solution
At Thematic, we’ve spent years researching, designing and developing our customer feedback analysis platform. While I’d love for everyone to be using ours, I understand that you might have the resources, time and the data required to build one in-house. There are benefits to building vs.
Quick Guide: How To Measure The Accuracy Of Feedback Analysis
When you consider using a new customer feedback analysis software, you’ll need to make sure that it’s feedback analysis capabilities are accurate and reliable. At Thematic we take accuracy seriously. We evaluate accuracy on every single dataset, and our approach depends on how much time is available.