You've successfully subscribed to Thematic
Great! Next, complete checkout for full access to Thematic
Welcome back! You've successfully signed in.
Success! Your account is fully activated, you now have access to all content.
Success! Your billing info is updated.
Billing info update failed.

Product Experience

6 Posts
Text Analytics Software – How to unlock the drivers behind your performance

Text Analytics Software – How to unlock the drivers behind your performance

Many organisations, large or small, gather customer feedback to improve their CX efforts and ultimately their bottom line. But gathering feedback alone can’t make much of a difference. We need to analyze our feedback to discover insights that inspire us to drive action at our organisations. Enter; Text

Melanie Disse
Melanie Disse
AI & NLP
The Zoom Boom: Zoom's market transformation and what the user feedback is saying

The Zoom Boom: Zoom's market transformation and what the user feedback is saying

At the beginning of 2020, Zoom was a promising video telephony company with niche markets in business and higher education and a solid bank account thanks to a successful IPO. By May, its market capitalization was greater than those of the world’s seven top airlines combined. As the

Alyona Medelyan PhD
Alyona Medelyan PhD
Product Experience
Product Feedback: Ultimate Guide - How to Gather, Analyze & Share

Product Feedback: Ultimate Guide - How to Gather, Analyze & Share

How insights and analytics professionals can turn overwhelming volumes of customer feedback into a continuous product feedback loop. In this guide Introduction Part 1: Different types of product feedback and how you can benefit from them Part 2: How to improve your product feedback strategy Part 3: Analyzing product feedback

Alyona Medelyan PhD
Alyona Medelyan PhD
Feedback Analysis
Google Maps vs Waze 2020  — Analyzing 10,000 App Reviews

Google Maps vs Waze 2020  — Analyzing 10,000 App Reviews

Do you remember last time you had to get a physical map or write down the instructions to get to a destination?  Today, it has never been easier to navigate; whether it is close to your home or in a different country or continent, there are a number of

Vamsi Vempati
Vamsi Vempati
Product Experience
Finding Product Insights in App Reviews: Chase vs. Simple Bank Apps

Finding Product Insights in App Reviews: Chase vs. Simple Bank Apps

I rarely visit a bank in person, but I use my bank’s website every week. I’m sure I’m not alone, and often wonder why every banking website I’ve used feels like the equivalent of walking into a building with torn carpet, flickering lighting, and a

Nigel Warren
Nigel Warren
Customer Experience
How top YC companies use customer insights to drive product roadmap

How top YC companies use customer insights to drive product roadmap

Interview with Arianna McClain, Director of UX at Cruise Alyona: Arianna, you’ve had an amazing career in such a short time. You worked for IDEO and led user experience and customer insights at DoorDash and Cruise, two of the most successful YC companies. How did you get into this

Alyona Medelyan PhD
Alyona Medelyan PhD
Customer Experience