Using Thematic
Read articles on how to get the most out of Thematic AI software and customer feedback data. Learn from customer stories, product examples and tips.
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Thematic Analysis vs. Sentiment Analysis: Why Thematic Analysis Wins Paid Members Public
Discover how thematic analysis outperforms sentiment analysis in uncovering hidden trends, delivering actionable insights, and adapting to evolving customer feedback. Learn how to leverage both methods for comprehensive customer understanding.
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Your Feedback in Action: 5 Major Thematic Updates Paid Members Public
I'm Eddie, Thematic's new Product Manager, and I'm excited to share my first product update with you. You spoke, and we listened! Based on your valuable feedback from our recent NPS survey, we've shipped improvements across five key areas of Thematic. These updates are all about making the platform more
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How accurate is Thematic at analyzing customer feedback? Paid Members Public
In discussions with potential customers, we often hear the question, "How accurate is Thematic at analyzing my open-ended feedback?" Here is why they are asking this question: “Manual analysis is the most accurate, but it doesn't scale. I tried different solutions. My CX platform produces generic results that aren’t
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How To Use Thematic Analysis AI To Theme Qualitative Data Paid Members Public
Become a qualitative theming pro! Creating a perfect code frame is hard, but thematic analysis software makes the process much easier.
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Voice of Customer Examples: How Different Industries Use VoC Insights Paid Members Public
Explore real-world examples of how various industries can use voice of the customer (VOC) insights to improve CX and business performance.
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Thematic Analysis Software: 5 Top Tools & How It Works Paid Members Public
With AI-driven thematic analysis software, you can generate actionable insights effortlessly. Here’s what you need to know about this method of data analysis tool.
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Ensuring AI Transparency and Trust: How Thematic aligns with ESOMAR's Guidelines for AI buyers Paid Members Public
Discover how Thematic meets key ESOMAR guidelines for AI buyers by ensuring accuracy, transparency and reliability in it's AI-driven insights. Learn about our processes for delivering results that are fit for purpose.
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Product Update: Shared Answers, Improved Nav and more Paid Members Public
We've enhanced our Conversational Analytics feature and set up email workflows for Thematic Answers and comments. Plus now you can pull data from Snowflake!