Using Thematic

Read articles on how to get the most out of Thematic AI software and customer feedback data. Learn from customer stories, product examples and tips.

Product update feature image - small people fixing and making adjustments to a data window

Product update: Quick Edit Members Public

With Thematic's Quick Edit feature, you can edit your themes on the fly as you’re viewing data. And for the first time, you can also change the sentiment!

Nigel Warren Caley McGillvary
Using Thematic
Drivers of customer satisfaction - diagram

Customer-led product strategy: a guide Members Public

Customer-led product strategy is about designing the best product experience. But how should you approach it, and avoid common pitfalls?

Alyona Medelyan PhD
Alyona Medelyan PhD
Product Experience

How Thematic Drives Data-Driven Prioritization for Hopin Members Public

Discover how Hopin empowered product teams with data-driven prioritization by using Thematic to transform customer feedback into rich insights at scale. Learn how Thematic simplified the process and helped product teams build critical features faster.

Emily Mabin Sutton
Emily Mabin Sutton
Using Thematic
The Thematic team at Ra

Thematic company retreat 2022 Members Public

Our team is fully remote, which works really well for us. But we do like to bring the team together in person each year - this time we met in New Zealand!

Alyona Medelyan PhD
Alyona Medelyan PhD
Using Thematic
Two people working and adjusting metrics based on customer feedback

Building a case for feedback analytics Members Public

You might already be sold on feedback analytics software - welcome to the club! But now you need to prove that it's a worthwhile investment. We've put together this post to help you build a business case for feedback analytics.

Caley McGillvary
Caley McGillvary
Feedback Analysis
A man with a backpack looks into the distance

Product discovery: what you need to know Members Public

Product discovery guides product development teams to find the right problems to solve for their customers. But what is product discovery, and what makes it work well?

Caley McGillvary
Caley McGillvary
Product Experience
Product update cover image showing several data connections

Product update: integrations management and data upload history Members Public

We'd like to highlight a couple of product updates which will make your life easier: integrations management and data upload history.

Caley McGillvary
Caley McGillvary
Using Thematic

Product update: key takeaways Members Public

Our product team's latest invention is the key takeaways widget. It provides a shortlist of key takeaways based on what’s showing up in your data, and it feels like pure magic!

Nigel Warren
Nigel Warren
Product Experience

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