Feedback Analysis
How to build a story from customer feedback Paid Members Public
Building a story from customer feedback is a critical skill you need to learn, especially if you're responsible for delivering insights across your company.
How an Apple Music bug hurt their rating on the Google Play store Paid Members Public
There's an avalanche of data out there, and it's fun for us here at Thematic to put our platform through its paces and see what turns up. In this case, we analyzed reviews of the Apple Music app on the Google Play store.
Voice of the Customer for Product Operations Paid Members Public
A game-changing system that product ops can (and should!) implement is a Voice of the Customer (VOC) program for the product team. Done right, a VOC program will improve decision-making, clarify priorities and validate product roadmaps.
Why Customer Intelligence is a big deal for product teams Paid Members Public
Customer intelligence is crucial to building better products and experiences. It's the system of collecting and analyzing customer data to access the deep understanding and actionable insights your product team need.
Know what great looks like: building trust in text analytics software Paid Members Public
When it comes to analyzing feedback, AI can be your best friend. But can you trust text analytics software if you don’t understand how it works?
Product validation: Using customer feedback analytics to build a roadmap Paid Members Public
An essential part of product development, product validation utilizes feedback analysis to eliminate dead ends and false starts. Here’s what you need to know.
Qualitative Data Analysis: Step-by-Step Guide (Manual vs. Automatic) Paid Members Public
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How to analyze Zendesk tickets & Intercom chats for customer insights Paid Members Public
Wouldn’t it be awesome if you could automatically analyze your support conversations to gain deep, actionable insights? Thematic has just rolled out two new integrations with Zendesk and Intercom. With just one click, you can now send your customer conversations to Thematic for automated tagging and analysis. Read on
