Feedback Analysis

Finding Product Insights in App Reviews: Chase vs. Simple Bank Apps Members Public

I rarely visit a bank in person, but I use my bank’s website every week. I’m sure I’m not alone, and often wonder why every banking website I’ve used feels like the equivalent of walking into a building with torn carpet, flickering lighting, and a couple

Nigel Warren
Nigel Warren
Customer Experience

5 Keys to Turn Customer Surveys into Action and Results: Key #1 Members Public

Key #1: Let customers talk! (Ask open-ended survey questions) Companies know that customer feedback matters. There are more cost-effective (sometimes even free!) services than ever to solicit that feedback. However, too many businesses struggle to turn this feedback into action. In other words, they collect valuable data — then do nothing

Steven Plaat
Steven Plaat
Customer Experience
Abstract Digram of how to code qualitative data

Coding Qualitative Data: How To Guide Members Public

A starting guide for coding qualitative data manually and automatically. Learn to build a coding frame and find significant themes in your data!

Alyona Medelyan PhD
Alyona Medelyan PhD
AI & Tech

Four Ways Insurers can Leverage AI Powered Text Analytics Members Public

Thematic participated in the OnRamp Insurance Conference in snowy Minneapolis last month. The event brought together some of nations premier insurers, investors and startups to discuss innovation occurring in fin-tech and insure-tech. Many of the insurance providers have even established corporate venture capital arms to invest in the technology and

Edward Hu
Edward Hu
Customer Experience

How To Perform Churn Analysis - [Free Guide & Templates] Members Public

“I need a churn analysis! We recently launched a new way of delivering our product and customer churn is a major pain!” — a concerned friend. Since I co-founded customer feedback company Thematic, friends who work on software products often ask me how to effectively use churn analysis to identify, fix

Alyona Medelyan PhD
Alyona Medelyan PhD
Churn & Loyalty

How to leverage your customer insights for growth in 2019 Members Public

If you have a big growth goal to reach in 2019, you can leverage your customer insights from your Voice of Customer (VOC) data to achieve it. And on the flip side, if you have already invested in a VOC initiative, there are multiple ways you can use this data

Agi Marx
Agi Marx
Data analytics

Customer feedback analysis 101: What’s the best way to analyze vast amounts of feedback? Members Public

Do you have a lot of customer feedback collected but don’t know exactly what to do with it? Maybe you’re debating whether to hire a data scientist in-house to analyze it all manually, or go the agency route? Perhaps you’ve heard about text analytics and wonder what

Agi Marx
Agi Marx
Feedback Analysis

Customer retention analytics: 5 strategies to reduce churn Members Public

Think customer loyalty programs are all about getting generic discounts, points and rewards? Think again. That was the old school way of doing things. Today, it’s more about offering customers something as personalized as possible, so that they feel truly special. So, let’s look at ways to reduce

Agi Marx
Agi Marx
Churn & Loyalty

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