Feedback Analysis
Product validation: Using customer feedback analytics to build a roadmap Paid Members Public
An essential part of product development, product validation utilizes feedback analysis to eliminate dead ends and false starts. Here’s what you need to know.
How to analyze Zendesk tickets & Intercom chats for customer insights Paid Members Public
Wouldn’t it be awesome if you could automatically analyze your support conversations to gain deep, actionable insights? Thematic has just rolled out two new integrations with Zendesk and Intercom. With just one click, you can now send your customer conversations to Thematic for automated tagging and analysis. Read on
Why does text analytics have a bad reputation? Paid Members Public
Text analytics has been around for dozens of years and several hype cycles. The most recent one, in 2020, is attributed to GPT-3, a proprietary language model. It’s basically a giant black box that costs an estimated $12 million to train. A language model means that if you give
How Thematic finds insights in large datasets: Analyzing 130k bank app reviews Paid Members Public
We've used the power of Thematic to analyze over 130k bank app reviews. Proving the capacity of Thematic, we derive critical business insights into these applications.
Power BI vs Tableau: What’s The Best Data Visualization Tool? Paid Members Public
Microsoft Power BI and Tableau are both powerful business intelligence tools for data visualization. At first glance their functionality and features might look very similar. So, how do you know which is the best solution for your business? In this article we’ll reveal what data analysts really think about
Community Soundbites: What should a customer feedback analysis maturity model look like? Paid Members Public
Each month, Thematic hosts a virtual roundtable for insights professionals within our community. Together, we discuss how we’re seeing this space evolving and swap notes on best practices! Join our community here. We’ve been digging into this concept of “insights maturity” at Thematic for some time now. So,
How AI-based feedback analytics powers growth at Atom bank Paid Members Public
Recently, I joined a webinar with Michael Sherwood, Head of Digital Experience at Atom bank. Together, we discussed their mission to create a differentiated and customer-centric banking experience. Having been a customer of Thematic for over 3 years, the insights they’ve gained with us have been integral to their
How we use our own platform and Chrome extension to centralize & analyze feedback Paid Members Public
Customer feedback doesn't have all the answers. But it has critical insights for strategy and prioritization. Thematic is a B2B SaaS company. We aren't swimming in feedback. Every piece of feedback counts. Collecting and analyzing this feedback requires a different approach. We receive feedback from many places: * our in-product NPS