Product Experience
How an Apple Music bug hurt their rating on the Google Play store Paid Members Public
There's an avalanche of data out there, and it's fun for us here at Thematic to put our platform through its paces and see what turns up. In this case, we analyzed reviews of the Apple Music app on the Google Play store.
Getting a Dasher sense: How Emma Glazer at DoorDash builds customer understanding Paid Members Public
As a marketing director at America’s largest online food delivery company, Emma is on a quest to understand what matters most to the DoorDash delivery drivers – or dashers – who are her customers.
Product update: Slack analysis Paid Members Public
We’re happy to say that Thematic is now able to integrate and analyze the text within a specific Slack channel to uncover the sentiment and themes of each message.
Voice of the Customer for Product Operations Paid Members Public
A game-changing system that product ops can (and should!) implement is a Voice of the Customer (VOC) program for the product team. Done right, a VOC program will improve decision-making, clarify priorities and validate product roadmaps.
Why Customer Intelligence is a big deal for product teams Paid Members Public
Customer intelligence is crucial to building better products and experiences. It's the system of collecting and analyzing customer data to access the deep understanding and actionable insights your product team need.
Product update: Introducing Workflows Paid Members Public
We’ve implemented a new feature called Workflows, which triggers email or Slack notifications based on detected changes in your data.
Product validation: Using customer feedback analytics to build a roadmap Paid Members Public
An essential part of product development, product validation utilizes feedback analysis to eliminate dead ends and false starts. Here’s what you need to know.
Unlocking contextual insights with Levels to build a better product Paid Members Public
Through using Thematic, Levels can focus on specifics in user experiences and be more human-centered in their design solutions.