AI POWERED ANALYTICS FOR Retail Solutions

Turn Every Customer Voice into Insights for Every Decision Maker

Retail businesses receive customer feedback across dozens of channels—surveys, reviews, chat logs, social media, support tickets—creating huge volumes of unstructured data.

Thematic turns your noisy data into rich business intelligence, so you can help everyone take quick and confident action to improve experiences.

Leading companies trust Thematic to get actionable insights from every channel

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Making customer feedback data work for every team

Turn all sources of feedback into targeted intelligence for every department. Give marketing teams the personalized campaign signals, product teams the roadmap, support teams the early warnings, and leadership the big picture—all from the same customer conversations. Proper understanding, faster decisions, better outcomes.

A statistical analysis of your feedback and metrics, to show what themes are driving the score changes
Quantify issues and share what matters
Let Thematic identify the drivers of metrics and detect what’s driving customer complaints to pinpoint how to improve customer experience and reduce support costs. Use Thematic to extract the comments that help teams understand the issues.
Thematic Answers is a natural language interface, to get detailed summaries, visualizations and suggestions from your feedback data.
Build a customer narrative from feedback noise
Take a more conversational tone to your VoC reporting. Thematic makes sense of your feedback in a natural way, by talking about an issue, rather than just bullet points, and quantifying it’s impact.
Get granular detail in your feedback analytics, with sentiment analysis, sentence clusters and themes.
Surface sentiment on niche issues in seconds
Use tools like Thematic Answers to address questions that come up in meetings, from store policies to product findability. Within 30 seconds, you’ll know if it’s a real issue or just noise.
Graph shows a statistically significant increase in mentions of a rare theme
Pick up issues you weren’t already aware of
Thematic identifies emerging themes and signficiant shifts in feedback as the feedback comes in. Our AI catches rare theme changes too. With unbiased and proactive analytics you’ll lead the way in customer experience and retention.
You can write analyzed data into your existing tools, to automate actions and quickly resolve issues.
Close feedback loops and trigger key actions
Let Thematic identify Thematic makes it easy to transform feedback into structured data so any team can automatically use the data to close feedback loops. Address bugs, personalize loyalty programs with timely offers and nip compliance issues in the bud. drivers of metrics and detect what’s driving customer complaints to pinpoint how to improve customer experience and reduce support costs. Use Thematic to extract the comments that help teams understand the issues.

Our customers: Leaders across the retail industry.

Retailers, last mile providers and marketplaces across the world rely on Thematic to help their customers get the products they need.
Our journey with Thematic has helped us truly humanize hardware—not just by wrapping "soft stuff around really hard stuff," but by ensuring the voice of our customer informs every aspect of our business, from strategic planning to day-to-day operations.
Mark Vaughan
Head of Insights