Caley McGillvary

Caley enjoys creating useful content to help people learn new things and solve problems.

graphic of a feedback loop

What is a feedback loop and how does it work? Members Public

Feedback loops help businesses to understand their customers' needs better and make informed decisions to improve customer experience. Here's a quick breakdown.

Caley McGillvary
Caley McGillvary
Customer Experience
graphic of elon musk next to the new x logo

How do users feel about Twitter rebranding to X? Members Public

With Thematic, I can surface insights from thousands of Twitter/X user reviews. Let's take a look at how they're really feeling about the rebrand.

Caley McGillvary
Caley McGillvary
Feedback Analysis
a diverse group of people talking

Understanding Qualitative vs Quantitative Data Members Public

Understanding how to use both qualitative and quantitative data can help you make better decisions and gain deeper insights. Here's what you need to know.

Caley McGillvary
Caley McGillvary
Feedback Analysis
Graphic of a robot reading several pieces of text

How will LLMs change Customer Experience? Members Public

If you work in customer experience (CX), this article is for you. Explore how LLMs are poised to make a radical difference in CX and beyond.

Caley McGillvary
Caley McGillvary
AI & Tech
Product view of Answers feature in Thematic

The future of feedback: introducing Answers Members Public

Easily access and analyse feedback data by asking questions and receiving narrative answers. Get what you need from feedback data, instantly!

Caley McGillvary
Caley McGillvary
AI & Tech
Bar chart image for chart exports product update

Product Update: Chart Exports Members Public

We've heard from customers that they want to be able to share the impactful visuals in Thematic more widely, more easily - and now you can!

Caley McGillvary
Caley McGillvary
Using Thematic
graphic showing a small person holding a giant pencil, pointing to the word 'summary'

Product Update: Feedback Summarizer Members Public

Summarize your data throughout the platform, to instantly understand what matters most to customers, as well as how and why it's changing.

Caley McGillvary
Caley McGillvary
Using Thematic
a smilinman interacting with several screens, featuring charts, and graphs, text and pie charts

Product Update: new features round-up Members Public

Discover our newest feature updates, including Theme Discovery, Advanced Search, Data Volume alerts, and Improved Example Comments, designed to make analyzing customer feedback easier and more insightful than ever!

Caley McGillvary
Caley McGillvary
Using Thematic

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